Marketing Management [SIXTEENTH ED.]-Paperback, by Kotler Philip; Keller – VGood
The product is a textbook titled “Marketing Management [SIXTEENTH ED.]” by Philip Kotler, Kevin Keller, Alexander Chernev, and Keller. It is published by Pearson Education in 2021 and is intended for adult audiences. The book falls under the genre of Business & Economics and Management, with a focus on topics related to commerce and marketing. With 608 pages in paperback format, this nonfiction book provides valuable insights and information for those studying or working in the field of marketing management.
